Roblox can be a launchpad for young entrepreneurs

If your kid is old enough for electronic devices, you’ve probably heard of Roblox. 

But chances are, you also have no idea why your kid and their friends spend hours playing games with shoddy graphics and blocky people. 

Oddly, they are drawn to it like moths to a flame: 

• Roblox has over 71.5 million daily active users globally

• 60% of these users are under 16 years old

• Users spend almost 3 hours per day on it

So today, I’m going to answer your burning questions about Roblox — possibly your kid’s favorite gaming platform. 

What the heck is Roblox?

First off, it’s not one game (remember this if you don’t want your kid to roll their eyes when you bring it up).

On the platform, you can play over 20 million games ( 🤯) created by other users.

The games range from common genres like obstacle courses and role-playing adventures, to more head-scratching ones like Pls Donate and Human Giraffe. 🦒

Roblox features a virtual economy powered by Robux, the platform's in-game currency. 💵

Players can use Robux to customize their avatars, purchase special items, or support their favorite creators. 

Roblox was founded in 2004 as a “new category of human coexperience,” —

And that community aspect is a huge contributor to the platform’s global popularity.

Why do kids love it so much? 

🎮 Entertainment: Roblox offers practically endless opportunities to try out new games and experiences, which keeps kids hooked. They can become a virtual pet parent, a looter in a big city, or a mythical swordsman… mostly for free. 

👫 Community: Kids are lonely these days, and they find friendship in online communities. On Roblox, they can team up with friends to play, design games, or simply hang out. It’s also easy to meet and befriend other like-minded gamers.

💰 Ownership: The platform empowers users to build games and worlds that they can share with a massive audience online. It can be a lucrative endeavor, too – in 2022, almost every top 500 Roblox developer made over $100k. 

Can Roblox actually be… good for your kid?

You might not love everything your kid does online, but there are two sides to every coin. 

In Roblox’s case, with proper guidance, it can become a valuable teaching tool and a launchpad for entrepreneurship.

Education gamification is a $1.8 billion market, and smart educators are already using Roblox as an asset. 

Roblox Studio offers a suite of tools to help users design and develop their own games. Many game design workshops also build their curriculum around the Roblox mechanics.

Here are five things kids can learn through building games on Roblox:

1. Game design, coding basics, and world-building

2. Marketing tactics to attract players

3. Product development and iteration

4. Monetization

5. Community engagement

Heck yeah — those are some serious entrepreneurship skills. 👊

But is it safe? 

It’s an online platform, so it’s possible for your kid to be exposed to less-than-ideal games or gamers.

While Roblox has robust moderation systems and parental controls in place, it’s still important for parents to keep a finger on the pulse. 

So the next time your child dives into the world of Roblox, why not join them? 

Explore the platform together (like this dad did), guide them in a safe and constructive way, and you might just find yourself parenting the next big gaming founder. 👊